The ArkLaTexHomepage.com mission is to provide information that is uniquely local to every visitor, whether it is news, weather and sports from the KTAL newsroom or classified ads, community calendar listings, or the opportunity to comment on issues of interest on our online forums.
The local focus and scope of ArkLaTexHomepage.com provides a perfect platform to present your organization's message.
For information regarding free classified, free automotive, free real estate and free job ads, or placement of a free community calendar event, click here to read our site help documentation.Retail or slot advertising space is available for sale to help grow your business. We provide professional graphic design and video production services, a flexible set of interactive choices, and a variety of options for the type of advertising message you can take advantage of, as well as the placement of that message.
Our page layout is based on simple principles:1.
A simple-to-use interface. We have implemented a page layout scheme designed to be as accessible for web veterans and newer users alike. This includes a top-navigation scheme that makes any area of the site available, no matter what page a visitor is on.
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Limited advertising space. The user experience is colored by advertising, so we limit the number of banner advertising positions on each page. These are strategically placed to associate the advertising inextricably with the content on the site, and thus allow the advertising messages to be more effective.
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Modular content. Each window or module on each page is actually movable, and can be re-arranged to the user's desire, so the content on each page is made to fit within modules.
We offer a variety of advertising venues within the site:1.
Banner advertising. We accept ads in the sizes of Leaderboard (728x90 pixels), Vertical Rectangle (240x400 pixels) and Small banner (240x60 pixels). We accept jpeg, gif, bmp and flv/swf banner filetypes, and embed and track showings and click-throughs fpr each banner on the site.
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Pre-roll video advertising. The pre-roll ad is designed to use the ArkLaTexHomepage.com video player and content to place a message in front of site visitors that is unavoidable, but also seamless in the playback of site video content. However, we cap the length of the video ad at :10 or :15 seconds, as we do not want to disturb too greatly the visitor's experience. This is in contrast to most other websites, which display video ads in :30 second lengths.
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Integrated Marketing Campaigns. Many organizations operate in business categories that are of interest to many people, and are also the focus of research on the part of many consumers. This description might be applied to medical disciplines, legal services, or any sector for which the decision requires information and can be financially consequential to clients, patients or customers. The Integrated Marketing Campaign style includes banner advertising, a portion of the site dedicated to information for the sponsor, a streaming video component and a television appearance on KTAL TV.
We are eager to tailor an advertising campaign to your needs, and turn our traffic into your traffic.
For information on how to make retail advertising on ArkLaTexHomepage.com work for you, contact Jay Barton, New Media Manager, at 318-629-6000, or email via the contact form below.
For information on placing free ads using our classified, automotive, real estate or job listings, or to place a free community calendar event, click here.
