Consumer News: Spending billions on brand names

By Dan Jovic |

Published 08/12 2014 11:29AM

Updated 08/12 2014 11:32AM

Americans are wasting billions a year on brand name products. That's the finding of University of Chicago researchers who say we're spending about $44 billion on brand name products when we can get the generic equivalent for about half the price.

NBC 6's Dan Jovic shares details in today's Consumer News.

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