Donations to this year’s Shreveport Salvation Army’s Red Kettle Campaign are down 23 percent, according to LaKesha Mosley, development and public information director.
According to a news release issued Wednesday, in 2012, the campaign raised around $192,000.
Although the Salvation Army is a national organization, kettle gifts are unique in that they stay in the
community where the money is donated and help provide meals and shelter for families in need, Christmas toys for thousands of children locally, and many other services throughout the year.
Due to this year’s late Thanksgiving, ‘kettle season’ is five days shorter than most years. Potentially,
that alone could mean $10,000-30,000 less than in previous years. Nationally, five fewer bell ringing days could equate to about $20 million less in donations to The Salvation Army.
n addition to health and safety risks to bell ringers, freezing temperatures and inclement weather put a
damper on donations, according to the news release. Several days of bad weather this year have already put The Salvation Army’s fund-raising campaign even further behind.
“I am very concerned about the lost kettle days this year and how this will impact our ability to help
those who are hurting,” said Maj. David Craddock, an officer with the Shreveport Corps.
“The red kettles are a symbol of giving and represent a tradition of caring that is passed down from
generation to generation,” he continued. “We’re hoping that shoppers will remember their neighbors in need when they see a Salvation Army bell ringer in the community during the coming three weeks and be as generous as they can to help.”
The Salvation Army is encouraging the public to donate generously to the Red Kettles found on street
corners, in malls and at local retailers. Donations also can be mailed to 200 East Stoner Ave. or called in. Gifts of stock are always welcome, too. Please call for more information about how to donate appreciated stock.